With 40 years experience working alongside citizens like yourself to transform New York City’s environment, we decided that the time was ripe for a makeover. Though our name has changed, rest assured our values and programs remain the same.

For forty years, CENYC - now GrowNYC - has been an essential resource for New Yorkers looking to make the city a better and more sustainable place to live, work and play.

ABOUT OUR NEW NAME AND LOOK

To get here, we worked closely with board representation, staff, and pro-bono consultants including the Harvard Business School Alumni Association, and of course our designer Julia Reich. We believe our new name and logo better communicates the way all of our programs transform the city: block by block and neighborhood by neighborhood.

In the form of a seal or crest, our new logo is bold, legible and colorful. The style of the apple is the iconic symbol of New York City and directly references our own iconic greenmarket apple. The words around the logo are: teach, recycle, greenmarket, garden which directly reference our programs.

WHAT’S NEXT

Going forward as GrowNYC, with your help, we are working towards a New York City filled with:

• Greenmarkets that are also sustainability centers, where residents can drop their food scraps, textiles, batteries and learn about environmental issues;
• a generation who will consider the concept of “garbage” obsolete;
• more gardens and green spaces that harvest rainwater, grow food and serve as oases and living classrooms for all;
• New Yorkers who dig in and restore the environment around them, in the process gaining the interest and knowledge to solve future problems.

GET INVOLVED

I hope you will not only help spread the word about GrowNYC, but will stay involved. Consider lending your talents by volunteering for a program that most interests you: recycling, education, Greenmarket, or gardening. Join us at events around the city we either host or participate in. Last but not least, your donation helps our work thrive. Make a tax-deductable gift today. Regardless of how you participate, with your help, we will continue to make our city a better place to live for the next 40 years and beyond.