Dirt 11/19/07

Broccoli and Cauliflower: All in the Family

Hearty broccoli and cauliflower are abundant right now and did you know these edible plants are related? Each is a cruciferous vegetable; other healthy relations include bok choy, brussels sprouts, collards, kale and kohlrabi. Cruciferous vegetables are high in vitamin C and fiber as well as cancer-fighting agents, such as selenium.

These crisp, crunchy veggies have had a place on dinner tables since Ancient Roman times and they continue to be a staple of a healthy diet. Bountiful at the Greenmarket right now, broccoli and cauliflower are fresher and tastier than any youll find at a supermarket (which may come from foreign countries). Enjoy a hearty helping of in-season cruciferous vegetables and help local farmers too!

Steamed Broccoli and Cauliflower with Garlic and Lemon

1 head broccoli
1 head cauliflower
1-2 cloves garlic, peeled and minced
2 tablespoons unsalted butter
Freshly squeezed lemon juice, to taste
Salt and freshly ground black pepper to taste

Steam broccoli and cauliflower until tender but not mushy. Melt butter in a saute pan, add garlic, and cook for 30 seconds over medium low heat (don't burn garlic or butter). Remove from heat, stir in lemon juice, adjust seasonings, and toss with cauliflower and broccoli. Serve warm.

Buy a Bag, Save the Earth!

Help the Greenmarket become an even more low-impact marketplace by buying one (or more!) of our attractive shopping bags. At 13" tall and 12" wide with an amazing 9" gusset, theyre reusable, compact yet roomy, and priced for any budget at just $2. Once you get your totes, stuff them with own recycled plastic bags to weigh foods and keep them separate from one another without creating more waste.

Sunnyside Market Extended By Popular Demand!

We're pleased to announce that our Sunnyside, Queens, market, located at Skillman between 42nd and 43rd Streets, will extend its run through Christmas. Stop by on Saturdays from 8AM to 3PM and find out why Sunnyside has been so successful.

Greenspeak: 'Locavore'

Just added to the New Oxford American Dictionary (and also selected as its word of the year), locavore describes the movement that encourages consumers to buy from local farmers or grow their own food.

Thanksgiving at the Greenmarket: The Most Wonderful Time of the Year

Thanksgiving is almost upon us, Greenmarket shoppers. The days leading up to this harvest holiday are among the busiest of our year. Markets citywide are brimming with everything to make your Thanksgiving meal a sumptuous seasonal feast. Don't miss the chance to enjoy the best of the autumn harvest.

Click here for a map of the Union Square market to help you find your favorite farmers on Wednesday, November 21.

 

Shop Early for Thanksgiving

This week, our regular Thursday markets will have all your favorite Thanksgiving day goodies a few days early so you can enjoy the freshest ingredients for your feast and our growers can enjoy the holiday with their families.

  • City Hall Tuesday (20th) instead of Friday
  • Columbia Tuesday (20th) instead of Thursday
  • 97th Street Wednesday (21st) instead of Friday
  • Bowling Green Wednesday (21st) instead of Thursday
  • Tucker Square Wednesday (21st) instead of Thursday
  • All markets will be closed Thursday and Friday (22nd & 23rd)

 

Cranberries Greenmarket Debut

Ed DeNike of DeNike Bog from Plymouth, Massachusetts will be bringing his organic cranberries to Union Square on Monday, Brooklyn Borough Hall on Tuesday and Union Square again on Wednesday.

New Market Alert: Visit South Ferry This (and Every) Tuesday!

Located at the Staten Island Ferry Terminal, inside on the second floor, at South Ferry, from 8AM to 7PM on Tuesdays, grower Fred Wilklow of Wilklow Orchards will be bringing sumptuous apples, fresh cider, winter squash, sweet jams, tasty baked goods, and free-range beef and pork. Come on down to check out the newest addition to our family of markets. Our first-ever indoor location!

New York Voices Special about Greenmarket

It's hard to imagine that in a city where you can get a bagel with ten kinds of cream cheese at 4 a.m., it used to be a challenge to simply find a fresh, juicy, delicious-tasting peach. 30 years ago, our restaurants were great, but our fruits and vegetables left much to be desired. Visionaries Barry Benepe and Bob Lewis saw a produce-challenged city surrounded by struggling small farms, and thought "aha!" And thus, the Greenmarket was born.

Thirteen/WNET's 30-minute special about Greenmarket's history will air Tuesday, Nov 20 at 10:30pm on WNET 13. Tune in or click here to watch the show online.: to watch the show online.

 

Featured Farmers: The Binaghis of Stokes Farm

Stokes Farm is unique in that its located in suburban Bergen County. Founding farmers since the Greenmarkets inception in 1976, Ron Binaghi Junior, his wife Jeanine, and their son Ron III, along with their trusted staff, are known for their fine fresh produce, unique herbs, fire wood, and cut flowers (and much more!) that they bring from their Old Tappan, New Jersey, farm.

Youll find Stokes Farms stands at Union Square Wednesday, Friday, and Saturday; Tribeca on Saturdays; and Tucker Square on Thursdays and Saturdays. Stop by and find out why these folks and their products have developed such a devoted following among Greenmarket shoppers.

Click here to learn more about Stokes Farm.

Raise Your Voice: 2007 Farm Bill

Do your part to support sustainable food systems, family farmers, and farmers markets. Call your congressional representatives today and let them know you want a Farm Bill that supports building strong, sustainable, local, and regional food systems.

Say no to agri-business interests -- and yes to eating locally with just one phone call!

Click here to find your Congressional contacts.

Click here to find your Senatorial contacts.

Click here to learn more about the 2007 Farm Bill.