Greenmarket's Educated Eater series continues

Greenmarket's fall semester is officially in session!

We're proud to present three Educated Eater panel discussions where we invite New Yorkers to join regional farmers and local food advocates in conversations with that explore aspects of our agricultural sector here in the Northeast.

Immigrant Farmers & Local Food: Greenmarket's International Community
Wednesday, August 24, 6-8 p.m.
The Astor Center
399 Lafayette St. (at East 4th St.)
Tickets: $15. Purchase here.

While all the food available at Greenmarket is grown within a specific radius around the City, several of the program's farmers hail from countries far removed from the Northeast. This anecdotal panel discussion will focus on their journeys to New York, the culinary and agricultural traditions they brought with them, and how they've introduced aspects of their heritage to the Greenmarket community. Speakers include Jorge Carmona of Amantai Farm, Sandy Kim of Hot Bread Kitchen, Hector Perez of Jersey Farms Produce and David Rowley of Monkshood Nursery. Greenmarket's publicity coordinator, Jeanne Hodesh, will moderate. Light fare prepared by Jacques Gautier of Palo Santo and cocktails by Jennifer Smith of the Astor Center will be served at a reception following the panel.

In Defense of Corn
Wednesday, September 14, 6-8 p.m.
The French Culinary Institute
462 Broadway, Ampitheatre
Tickets: $15. Purchase here.

Look beyond high fructose corn syrup and join us as we explore the misconstrued crop of corn, defending its rich history and culinary merits. Greenmarket's fall semester of Educated Eater panel discussions continues with a line-up of experts who will examine corn in its many incarnations: corn on either side of the equator, distilled corn, corn as animal feed, and corn through the ages, from a native crop to its present state in the Northeast. Speakers include Jessamyn Waldman of Hot Bread Kitchen and Thor Oeschner of Farmer Ground Flour, moderated by Ian Cheney, director of King Corn. A tasting of popcorn and corn-centric snacks will follow the discussion.

Farmland Conservation
Wednesday, November 16, 6-8 p.m.
The New School, Theresa Lang Center, Arnhold Hall, 55 West 13th Street, 2nd floor
Tickets: $5. 212.229.5488 or boxoffice@newschool.edu
Free to students and New School faculty, staff, and alumni with ID

Greenmarket was launched in 1976 with a twofold mission: to give New Yorkers access to locally grown food while keeping regional farmland in production and protected from development. Thirty-five years later, 230 family farms, constituting more than 30,000 acres of farmland, sell their products at Greenmarkets. The pressure to develop farmland is particularly high in our region, and devising strategies to keep farmland in production is of paramount importance. The challenges and solutions to protecting farms from development are discussed by speakers including David Haight, New York director of American Farmland Trust; moderator John Clinton, chair of the Environmental Policy and Sustainability Management program at The New School; and others to be announced. Sponsored by Greenmarket and the New School Food Studies program.

Gotham helps Wishing Well grow

Our Learn It, Grow It, Eat It program, recently received ABC7 coverage, spotlighting their work growing food at Wishing Well Community Garden.

The ABC crew filmed our LGE summer interns on a day that our friends from Gotham Bar & Grill had dropped in to help with a day of work in the garden, and to share their culinary expertise in cooking some of the produce our teens have been growing this summer. Gotham volunteers helped prepare the garden site in the Spring, so harvesting the fruits of their earlier work was fitting.

Congratulations to our summer interns, and many thanks to Gotham Bar and Grill, who have been big supporters of the Learn It, Grow It, Eat It program.

Art of Farming 2011

On September 27, 2011, Sotheby's Auction House will host the second annual Art of Farming event to celebrate edible heirlooms and the art involved in their creation. Just in time for the harvest season, this special evening provides a unique platform for local farmers, purveyors, celebrity chefs, food industry experts and philanthropists to join together for a shared interest in supporting local agriculture and sustainable food options for all New Yorkers.

The evening includes a cocktail reception with delicious hors d'oeuvres by Rouge Tomate, followed by a seated family-style dinner reflecting the bounty of the season. Featured dishes will be created by a line-up of prominent NYC and tri-state area chefs, known for their pride in farm-to-table cuisine, including Dan Kluger of ABC Kitchen, Alexandra Guarnaschelli of Butter, Ralf Kuettel of Trestle on Tenth, Jeremy Bearman of Rouge Tomate, Jimmy Carbone of Jimmys 43, and more. The chefs will use heirloom vegetables grown by local farmers especially for the occasion.

Buy tickets or read more.

Participating Chefs, Restaurants, and Wineries:

•Dan Kluger, ABC Kitchen
•Alexandra Guarnaschelli, Butter
•Ralf Kuettel, Trestle on Tenth
•Jeremy Bearman, Rouge Tomate
•Plaza Food Hall
•Cesare Casella, Salumeria Rosi Parmacotto
•Ryan Jaronik, Benchmark
•Mark Meyer, Cookshop
•Daniel Eardley, Chestnut
•Sisha Ortuzar, Riverpark
•James McDuffee, Joseph Leonard
•Bill Telepan, Telepan
•Johanna Kolodny, Print Lounge
•Ryan Angulo and Doug Crowell, Buttermilk Channel
•Gabriel Stulman, Fedora
•Jacques Gautier, Palo Santo
•Jimmy Carbone, Jimmy’s 43
•Jim Lahey, Co.
•Rick Field, Rick’s Picks
•Christopher Hille, Nathan Foot, Chris Ronis, Northern Spy Food Co.
•Sosie Hublitz, Watty and Meg
•Orwasher’s Bread
•School House Kitchen
•Clinton Street Baking Company
•Hot Bread Kitchen
•Magnolia Bakery
•Murray’s Cheese
•Great Performances
•Bedell Cellars
•Clinton Vineyards
•King Ferry Winery

Participating Farmers:

•Bill Maxwell, Maxwell’s Farm
•Michael Robertson, Grady’s Farm
•Ben Flanner, The Grange
•Jeff Bialas, B & A Farms
•Tom Culton, Culton Organic Farm
•Ray Bradley, Bradley Farm
•Brian Gajeski, Gajeski Produce
•Sergio Nolasco, Nolasco’s Farm
•David Rowley, Monkshood Nursery
•John Schmid, Muddy River Farm
•Sue Dare, Cherry Lane Farm
•Nevia No, Bodhitree Farm
•Franca Tantillo, Berried Treasures
•Kennon Kay, Queens County Farm Museum
•Kevin Smith, Sycamore Farm
•John Adams, Hudson Valley Organic
•Tim Stark, Eckerton Hill Farm
•Keith Stewart, Keith’s Organic Farm
•Betsy Ryder, Ryder Farm Cottage
•John Gorzynski, Gorzynski Ornery
•Farms Vinny D’Attalico, D’Attalico Organics
•Ben Shaw, Garden of Spices

GrowNYC Added to Governor's NYC Regional Economic Development Council

On July 29, 2011, Governor Andrew Cuomo announced the creation of the New York City Regional Economic Development Council, and named GrowNYC's Executive Director, Marcel Van Ooyen, as a member.

From the press release:

"Today we are taking a new approach to economic development that will send a clear message that New York is open for business," said Governor Cuomo. "For too long, one-size-fits-all economic development plans have ignored the unique assets and challenges of regions like New York City. With the Regional Councils, we will empower individual areas to chart their own course for job creation and growth."

The Regional Councils represent a fundamental shift in the state’s approach to economic development, from a top-down development model to a community-based approach that emphasizes regions’ unique assets, harnesses local expertise, and empowers each region to set plans and priorities.

Read the Governor's press release.

Greenmarket celebrates 35 years

On this day, 35 Years Ago…

On August 1, 1976, The New York Times was reporting on the successful rebirth of farmers' markets in New York City, citing quotes from enthusiastic shoppers and farmers who played equal parts in the success of the first Greenmarket at E. 59th St. and Second Ave. The customers were raving about the fresh peaches, beefsteak tomatoes, and summer corn that the local farmers brought in for sale.

"'I get goose bumps just looking at these farmers coming from where there are real trees and plants,' said a woman clutching her chicory lettuce. 'It’s a real breath of fresh air. Everyone’s so happy to have them here.'"

Read the rest of the article here , and visit your neighborhood Greenmarket (there are now 53 of them around the city!) to enjoy some of those summer staples we take just as much pleasure in eating today.

How to Compost at Greenmarket in 3 Simple Steps

First-time composters wonder about the best way to get their veggie trimmings to the compost collection. Here's our quick guide:

1) Get a storage container. Anything from a 32-ounce yogurt container or plastic bag to a covered pail will do the job. Check out our slideshow for more ideas.

2) Keep it cool. Store scraps in the freezer or fridge to reduce odors at home and at the Greenmarket.

3) Bring it to the market. Stop by the compost tent and empty your container into our receptacle. You can reduce waste by reusing the same container. After you shop you can drop in unwanted carrot tops, corn husks, radish greens, etc before leaving the market. That's it!

Learn more about what you can and can't compost.

Greenmarket's EBT numbers continue to climb

Greenmarket's EBT/Food stamps program continues to expand exponentially, with figures for the first half of 2011 coming in 3.5 times higher than in 2010.

2009 Markets accepting EBT: 23 EBT total, January to June: $5,102

2010 Markets accepting EBT: 40 EBT total, January to June: $38,652

2011 Markets accepting EBT: 43 EBT total, January to June: $131,938

Thanks to continued support from Speaker Christine Quinn and the New York City Council, the number of Greenmarkets accepting EBT has risen steadily from 3 markets in 2005, to 23 markets in 2009, to the current 43 markets (including every Greenmarket in an outer borough) in 2011.

Greenmarket attributes a large part of the EBT program’s success to the NYC Department of Health's Health Bucks program. July through November, $2 Health Bucks are given out for every $5 an EBT customer spends at qualifying Greenmarkets market--representing a 40% boost in buying power.

Greenmarket's EBT program not only provides nutritious, local produce for all shoppers, it also makes a big impact on farmer revenues, providing 25-50% of farmer income in some cases.

Click here for more information about Greenmarket's EBT Program.

Compost in all shapes and sizes

GrowNYC just announced that our 4-month compost collection pilot at select Greenmarkets has been extended through December 31, 2011, so to celebrate the program and the 116,265 pounds of kitchen scraps New Yorkers have contributed, we thought we'd take a look at some of the most fun ways people have been storing and transporting compost.

Special thanks to volunteer Nicholas Knoll for sharing his photo skills!

Have a cool photo of your compost solution? Post it on our Facebook page!

Learn more about GrowNYC's compost program.

Early Summer Greens Available at Fresh Bodegas

We're thrilled to announce that Fresh Bodegas refrigerators are now stocked with spinach, collard greens, and strawberries, in addition to delicious Red Jacket Orchards juices.

Participating locations include:

Bedford Express Deli
1043 Bedford Ave.
(between Greene and Clifton)

Greene Ave. Deli
664 Greene Ave.
(at Throop)

Si Grocery
1082 DeKalb
(at Malcolm X Blvd.)

Learn more about Fresh Bodegas.

Grow to Learns kicks off Dining Out for School Gardens week

Today, GrowNYC and the Mayor’s Fund to Advance New York City—co-founders of Grow to Learn: the Citywide School Gardens Initiative—were joined by Deputy NYC Parks Commissioner Larry Scott Blackmon, Chef Michael Anthony of Gramercy Tavern and staff and families at PS 154 in Windsor Terrace to highlight the critical nutrition lessons gardens provide and kick-off a week-long promo, Dining Out for School Gardens.

Students at PS 154 were outside participating in a cooking demo with Chef Michael Anthony and Whitney Reuling, Garden to Cafe Coordinator for the Office of SchoolFood, as part of Harvest Day, where students serve up what they’ve grown in the garden in their cafeteria.

PS 154 was recently awarded a Grow to Learn mini-grant to amend garden beds, purchase composters and lights so they can grow seeds indoors. After registering their garden on www.nyc.gov/growtolearn, they received donated plant materials and technical assistance from Grow to Learn Partner Green Thumb, and their Harvest Day and other nutrition curriculum comes from participating in Garden to School Café, another partner in Grow to Learn.

From June 24 – 30, you can visit participating restaurants and help NYC youth gain better skills, habits and knowledge about growing, eating and preparing food. All of the Dining Out for School Gardens restaurants, will donate a percentage of the sales of one or more menu items towards supporting school gardens.

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